CLIENT: SPEX SamplePrep
Business: Lab Equipment Manufacturer
Problem: They wanted a new website that addressed the following issues.
The new website should look modern and attractive.
It should be easy to purchase accessories from the website.
Increase customer visits, increase customer interaction and collect leads.
I designed mock-ups of the new website and provided direction to the programmers who built the website.
The new website was finished in 8 months and the new features included:
Sliders on the homepage feature new products.
Product pages are easier to use and include zoomed in pictures.
Website visits increased by 60% and websales increased by 50%. The average time spent on the page increased from 1 minute to 4 minutes.
SEO techniques and Google adwords were also used to increase visibility in internet searches.
The website is also available in Spanish.